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Public Relations London
| Energising the England Team at the Cricket World Cup | |
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Capitalising on Jaffa Cakes as the Official Energy Snack of the England Team at the Cricket World Cup, Nexus has exploited the cricket term, 'Jaffa', and negotiated an on-line tie in with Sky Sports. If you visit the Sky Sports web site you can vote for the "Jaffa of the Week" with the "Jaffa of the Tournament" awarded after the finals at the Kensington Oval, Barbados on 28th April. Key Jaffa messages and logo appear on webpage - Sky Sports website has 8m unique users per month. Vote for your "Jaffa" on the link below. You could win tickets to the One Day Internationals this summer and a signed cricket bat. Wednesday, April 04, 2007  |